Privacy Policy

Cavallo Ranch operates this website and may use third-party contractors to support service delivery. This Privacy Policy applies to visitors and describes our data collection, use, and disclosure practices. Cavallo Ranch acts as the data controller, with Service Providers functioning as data processors.

1. Personal Information We Collect

Information You Provide

• Contact details (name, email, address, phone)
• Feedback and correspondence
• Marketing preferences and communication engagement details
• Other voluntary information

Information From Third Parties

• Social media platform data
• Property records, demographic data, and behavioral information
• Analytics services, marketing partners, and publicly available sources

CRM and Communication Data

• Email content, headers, metadata, attachments
• Text message content and metadata
• Communication timestamps and delivery status
• Interaction notes and contact history

Automatic Data Collection

• Device information (OS, browser type, IP address, location)
• Online activity (pages viewed, browsing history, email opens)
• Cookies, local storage, and web beacons

2. How Personal Information Is Used

Cavallo Ranch uses personal information to:

• Provide and operate Services
• Manage customer relationships via CRM tools
• Send follow-up and marketing communications
• Comply with legal requirements
• Prevent fraud and ensure safety
• Create anonymous data for business purposes

3. Use of Artificial Intelligence

The company uses AI for:

• Generating property descriptions and marketing content
• Assisting with communications and responses
• Analyzing data and providing recommendations

Your AI Rights: Users may request information about AI usage, ask for human review of significant decisions, opt out of certain AI features, and provide feedback.

4. How Personal Information Is Shared

Cavallo Ranch shares data with:

• Internal team, partners, and affiliates
• Service Providers (hosting, IT, CRM, analytics)
• Professional advisors (lawyers, auditors, insurers)
• Compliance and safety purposes
• Business transfer situations

The company does not sell personal information and never discloses phone numbers or SMS consent to third parties for marketing.

5. Advertising and Tracking Technologies

Cavallo Ranch uses tracking pixels and shares information with advertising platforms (Meta, Google) to deliver targeted ads, measure campaign effectiveness, and create lookalike audiences. Users may encounter interest-based advertising on third-party websites.

6. Privacy Choices and Opt-Outs

Online Tracking: Users can block cookies through browser settings, disable mobile advertising IDs, or use privacy-focused browsers like Brave.

Platform Opt-Outs:

• Google: https://adssettings.google.com/
• Facebook: http://www.facebook.com/about/ads
• Twitter: https://twitter.com/settings/account/personalization

Advertising Industry Tools:

• Digital Advertising Alliance: http://optout.aboutads.info/
• Network Advertising Initiative: http://optout.networkadvertising.org/

SMS Opt-Out: Reply "STOP" to any message.

Email Opt-Out: Use unsubscribe links in emails.

Privacy Rights: Depending on location, users may request information about data collection, access copies of personal information, correct inaccuracies, request deletion, or restrict usage.

7. Data Retention

Cavallo Ranch retains personal information as long as necessary for service delivery and legal compliance. Contact information is retained during the relationship and thereafter for follow-up communications. CRM data remains while the relationship is active. When information is no longer needed, it is securely deleted or anonymized.

8. Third Party Services

The Site contains links to third-party websites and services. Cavallo Ranch does not control these external sites and is not responsible for their actions.

9. Security

The company employs technical, organizational, and physical safeguards appropriate to the risk level. While industry-standard protections are implemented, no transmission method is absolutely secure.

10. Children

Services are not intended for children under 18. If Cavallo Ranch learns personal information was collected from a child without parental consent, it will delete the data.

11. SMS Text Messaging Terms of Use

(i) Use: SMS confirms appointments, sends reminders, and notifies clients of schedule updates.

(ii) Unsubscribing: Text "STOP" to cancel. Users receive confirmation before unsubscription is complete.

(iii) Assistance: Reply "HELP" for support or email reservations@cavalloranch.com.

(iv) Carrier Liability: Carriers are not liable for delayed or undelivered messages.

(v) Frequency and Data Rates: Message and data rates may apply; frequency varies. Contact your wireless provider for questions about your plan.

(vi) Other Privacy Questions: See this Privacy Policy and Terms of Use.

12. How to Contact Us

Email: reservations@cavalloranch.com

Mailing Address:
Cavallo Ranch
82200 Avenue 54
Thermal, CA 92274

Phone: (760) 237-8048

13. Changes to Privacy Policy

Cavallo Ranch reserves the right to modify this policy. Material changes will be communicated by updating the date and posting on the website.

14. Notice of Collection and Additional Rights for California Residents

Categories of Personal Information Collected (preceding 12 months):

• Identifiers (name, email, phone, IP address)
• Commercial information (property preferences, transaction history)
• Internet or electronic network activity (browsing history)
• Geolocation data (city, state)
• Professional or employment information
• Inferences about preferences and characteristics
• Sensitive personal information (if voluntarily provided)

(i) Requests to Know: California residents may request disclosure of collected categories, purposes, sources, retention periods, and specific data pieces. Requests must not exceed twice per 12-month period.

(ii) Requests to Delete or Correct: Residents may request deletion or correction of inaccurate personal data.

(iii) Authorized Agents: Agents with written permission or power of attorney may submit requests on behalf of consumers.

(iv) Methods and Response Timeline: Submit requests via email at reservations@cavalloranch.com or the mailing address in Section 12. Cavallo Ranch acknowledges receipt within 10 business days and responds within 45 calendar days (up to 90 days if more time is needed). Responses cover the preceding 12 months.

(v) Right to Non-Discrimination: California residents cannot be discriminated against for exercising privacy rights.

(vi) Selling and Sharing of Personal Data: The company may share personal information (device identifiers, browsing activity) with advertising partners for cross-context behavioral advertising. Users may opt out by contacting the company. Cavallo Ranch does not "sell" personal data under the CCPA definition.

(vii) Sensitive Personal Data: The company does not request sensitive information except for account credentials used solely for account security and provision.

(viii) Do Not Track Signals: Cavallo Ranch does not respond to "do not track" signals but honors Global Privacy Control (GPC) signals as valid opt-out requests under the CCPA.